Gorgeous Multi-Layered Design Theme

April 2nd, 2009

One of the challenges we face as designers is creating a unique layout with each new design. We strive for uniqueness from conception to presentation of the first draft, and are always anxious for the feedback from you, our photographers and clients. This feedback is especially important when you or your client has referenced a former design as an example of what they like, or requests a design just like one we created for someone else, which we do not do. We might create a variation of the design theme, but we never treat our designs as templates, plugging new pics into an existing layout.

This striving for uniqueness pushes us to develop new ways to build layouts, make interesting placements and patterns, and form subtle interplays between elements on a page or spread. A good recent example of the results of this constant exercise is a design for photographer, Andrea Murphy. Her request for something classic and romantic, yet not contemporary, perhaps a little retro, but ultimately “just gorgeous” really set our creative juices flowing. The final design with it’s multiple graphic layers and varying opacities is a visual delight, complementing Andrea’s beautiful images featuring rich color, lovely tone, and beautiful light.

Click the thumbnail to view this gorgeous design!

One Response to “Gorgeous Multi-Layered Design Theme”

  1. I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future.

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